When: March 3, 8, and 10 from 1:00-3:00 PM each day

Where: Via Zoom from the comfort of wherever you have internet access

Why? This is the first of a multi-part series of remote professional development trainings coordinated by Lake Champlain Sea Grant and funded by the Lake Champlain Basin Program to afford watershed outreach professionals in the Lake Champlain basin and Vermont new skills and knowledge to advance development, implementation and evaluation of outreach initiatives.

Register Here: https://us02web.zoom.us/meeting/register/tZAodeyvpzkrGtSbBO8nGijypZP7IIYFucUK

Cost: Free! (Registration limited to 99 participants)

 Workshop Description:
Make a splash with your words and pictures! Relearn the language that everyday citizens use and become more confident and successful with your outreach. This course provides unique insights into what words and pictures turn your audience on, and off.

Part 1 (March 3). The Perils of Preaching to the Choir. You will discover how to spot the signs of "preaching to the choir" and recognize when you are sending messages that miss the mark or antagonize your audience.

Part 2 (March 8). The Environmental Message Method, Steps 1-4. You will learn a proven step-by-step method to translate professional-caliber information into messages for the general public.

Part 3 (March 10). The Environmental Message Method, Steps 5 and 6. You will discover techniques for getting others to vouch for you, and you will learn how to scientifically measure how easy or difficult your writing is to read.